Saving The Land: Every Apple Clears A Path
Brief set by Inky Goodness Branding Challenge 2024
The brief: To create an illustration for charity ‘Saving the Land’s apple boxes. ‘Saving the Land’ is a charity set up by Ukrainian Farmer, Serhil Zubar, to raise money and awareness of the 200,000 square kilometres of Ukrainian soil contaminated with battlefield mines in areas that were once farmland, small villages, roads, national parks and even people's backyards. Funds are raised by the sale of apples grown by Serhil.
The illustration had to depict a modern farming family, capturing Ukrainian identity in a vibrant palette.